Virgin Media is offering a special treat to its TV customers this month by providing complimentary access to 14 premium Asian TV channels. The promotion, which includes popular channels like Utsav Gold HD, Sony TV HD, and Colors HD, is part of the Asian Mela bundle usually priced at £12 per month. Customers with Virgin TV 360 and Stream boxes will automatically receive this free upgrade until the end of July without any additional steps required.

Viewers can indulge in a variety of content, from blockbuster films to reality shows and family entertainment. Some of the highlighted programs on the free channels include Anupama, Khatron Ke Khiladi, and India’s Best Dancer, among others.

The lineup of free channels, such as Utsav Gold HD, Sony TV HD, and B4U Movies, will be available until July 31. Virgin Media O2 spokesperson emphasized the importance of South Asian Heritage Month in bringing families together and expressed pride in providing customers with premium Asian TV channels for a month filled with beloved dramas and entertainment shows.